People trying to make it about whatever, but really Disney’s marketing team has fucking SUCKED these last few years.
Lightyear had the same problem. Next to no marketing, movie pretty much flopped. Encanto almost had the same problem and was on the verge of flopping – until the songs went viral on social media and turned the whole thing around.
Marketing is pretty much all that matters with movies now, and Disney has completely dropped the ball. Why did Jurassic World’s garbage new movie make so much money? Because you could not exist on this planet without seeing the marketing. There are uncontacted tribes in Africa that probably still saw at least one ad for Jurassic World 3.
Market your fucking movies if you want them to succeed, guys.